By Colleen Weber, CFP^®, CPA

Employers work to attract and retain top talent, and a competitive benefits package is a powerful tool in reaching this goal. Benefits such as health insurance, retirement plans, and even amenities like an on-site gym can be compelling factors that influence people to choose and stay with an employer. One option, called equity compensation, is gaining increasing popularity as a form of compensation, particularly among employees of publicly traded corporations. Let’s discuss the details of an ESPP to help determine if it’s a good fit for you.